Behind the cause

Proudly family-owned and managed, SUJÁN’s Tiger and Leopard Conservation Initiatives preserve and protect parts of the Indian wilderness as well as their diverse cultural heritage for future generations. Through this collaboration on our India’s Vanishing Species Luminescent Eye Shades, Chantecaille will directly give back to their important conservation work in Rajasthan.

The Singh family has carried a legacy of wildlife conservation for generations. The son of wildlife documentarians and conservationists, Jaisal Singh grew up in the jungle of Ranthambhore, which has become the world’s most famous National Park for observing tigers in the wild.

At age 20, he founded SUJÁN and built SUJÁN Sher Bagh, India’s first sustainable safari camp with a mission to preserve and protect the Indian wilderness and also its diverse cultural heritage.

Today Jaisal, along with his wife Anjali, carry out conservation work and community projects in Rajasthan. In Ranthambore, SUJÁN works with local NGOs and the Forest Department to help combat illegal poaching & human-animal conflict, thus securing safe corridors for tigers and other wildlife. In the last decade, the number of tigers has nearly doubled to almost 70.

SUJÁN has also developed a pioneering community conservation model in the region of Jawai, in Western Rajasthan, where one of the highest densities of India’s wild leopards can be found roaming free amidst billion-year-old granite rock formations and peacefully coexisting with rural nomadic tribes and communities. However, unlike Ranthambhore, this wilderness area is not a government managed National Park; the big cats co-exist in a semi-pastoral, semi-agrarian landscape with local tribes, who share a symbiotic relation with the leopards, which they revere as protectors of the deities.

In partnership with their local communities, SUJÁN help to manage this wilderness land so that it can support and maintain ecological processes and wildlife in harmony with the human population. Their ongoing rewilding project helps to create connecting wildlife corridors and give fallow land back to nature. So far, through their advocacy and their projects, more than 38 square miles of wilderness has been preserved and restored where nearly 60 wild leopards coexist peacefully in this semi-agrarian wilderness.

To benefit communities through sustainable low-footfall positive impact wildlife tourism in these areas, SUJÁN’s education, primary healthcare and other philanthropic projects benefit over 20,000 people.

Chantecaille is proud to support SUJÁN’s Tiger and Leopard Conservation Projects in Rajasthan, helping to secure a future for these big cats in the wild.

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